Property management companies

Property management companies: sign more property owners over the phone.

Property owners often compare several property management companies before signing. The call makes the difference. Here, you can practice it in a few minutes with a simulated owner, then see in the call report what reassured them and what made them hesitate.

Convince the property owner in 60 seconds

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A woman makes a call in a furnished apartment, with a set of keys and folded linens on the table.

How it works

  1. 01

    Choose the call to practice

    Her tenant is moving out in two months. She lives far away and wants to know how much a short-term rental might earn.

  2. 02

    Set a goal

    Learn about the property and its constraints, then schedule a viewing without promising rental income.

  3. 03

    Review your wording

    Did you learn how the property is used and what its constraints are before discussing money? An estimate is only a projection.

What does a call in your industry look like?

Her tenant is moving out in two months. She lives far away and wants to know how much a short-term rental might earn.

The customer says, “So, how much would I make each month?” Here’s one possible response.

“I’d rather not promise you a figure. Which dates would you want to keep for yourself, and who would handle guest check-ins today?”

Customer brief

Example
Portrait of Claire DuboisClaire DuboisProperty owner · Requested a rental income estimate
Context
Her tenant is moving out in two months. She lives far away and wants to know how much a short-term rental might earn.
Your objective
Learn about the property and its constraints, then schedule a viewing without promising rental income.
Reaction to work on
« So, how much would I make each month? »

Which objections should you practice?

The ones your teams hear every week. The simulated customer brings them up at the right moment, depending on their mood and what you say.

  • “How much will I make each month?”
  • “I do just fine managing it myself.”
  • “Your commission is too high.”
  • “What if guests damage the apartment?”
  • “I don’t know if my town allows it.”

Which calls should you practice first?

Three common situations, each with a specific goal.

  • Call back a property owner who requested a rental income estimate. Goal: learn about the property and its constraints, then schedule a viewing without promising rental income.
  • Justify your commission to a property owner who mentions a lower-priced offer. Goal: compare the services line by line, without disparaging the other offer.
  • Follow up with a property owner who is wary after a bad experience. Goal: explain exactly what happens if damage occurs.

Scenarios ready for your industry

The Clozing library includes 4 scenarios for this profession and a scorecard titled “Property management: signing property owners.” Add your commission, what it includes, and your process for handling damage. The owner can practice alone, then train their first sales rep using the same scenarios.

See how scenarios work.

  • Property owner who requested a rental income estimate
  • Property owner who manages their rentals independently
  • “Your commission is too high.”
  • Property owner wary after a bad experience

How can you get started this week?

The free trial lasts 7 days, with no credit card required. Your first guided call takes four minutes, and the call report arrives right afterward.

Each call report includes a score, phrases to change, and a phrase to use instead. The sales manager tracks everyone’s progress. See the call report and pricing.

Your call report

Example

Overall score

82 / 100

Breakdown by criterion

Listening90
Discovery78
Objections65

Conversation excerpts

You said« We cost less. »

Try this« What matters most to you? »

3 tips to help you improve

  1. 1Ask an open-ended question.
  2. 2Rephrase the objection.
  3. 3Confirm the next step.

What limitations should you know about?

The simulated property owner doesn’t know rental prices in your city or the rules in your municipality, so don’t use the simulation to estimate rental income. The people and properties in the scenarios are fictional.

The call report is a learning aid that analyzes the call transcript. It doesn’t guarantee any results on your real calls.

FAQ

How can you practice calling a property owner for a property management service?
Call back a simulated property owner who mainly wants to know how much they could earn. Learn about the property and its constraints before discussing figures, then propose a viewing on a specific date.
I manage my property management business on my own. Is this useful?
Yes. One account is all you need. A few practice calls before a week of follow-ups can help you prepare responses to the most common objections.

Practice your next call before you pick up.

No credit card required.

Property managers: practice sessions for sales calls | Clozing