Insurance brokerage

Insurance brokers: train your advisors on quote follow-ups and renewals.

Customers requesting a quote often compare only the premium. Your advisors can practice the follow-up call here: setting the context, gathering the customer's needs, explaining the deductible in simple terms, and making no promises that aren't supported by the documents.

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A sales rep and her contact talk over closed files in an office.

How it works

  1. 01

    Choose the call to practice

    She requested a quote yesterday and checked “call me back.” She is only comparing the premium.

  2. 02

    Set a goal

    Gather her needs and explain the deductible before discussing the price.

  3. 03

    Review your wording

    Did you set the context for the call and gather the customer's needs before discussing the price? Any answer about coverage must be based on approved documents.

What does a call in your line of work look like?

She requested a quote yesterday and checked “call me back.” She is only comparing the premium.

The customer says, “Just tell me the cheapest price.” Here's one possible response.

“I can do that. To compare equivalent plans, do you have any valuable equipment at home, for example for work?”

Customer brief

Example
Portrait of Claire DuboisClaire DuboisRenter · Home insurance quote request
Context
She requested a quote yesterday and checked “call me back.” She is only comparing the premium.
Your objective
Gather her needs and explain the deductible before discussing the price.
Reaction to work on
« Just tell me the cheapest price. »

Which objections should you practice?

The ones your teams hear every week. The simulated customer brings them up at the right moment, depending on their mood and what you say.

  • “I just want the cheapest price.”
  • “Why is my premium going up? I haven't had an accident.”
  • “I already have insurance for everything.”
  • “Can my bank refuse?”
  • “I don’t have time.”

Which calls should you work on first?

Three common situations, each with a specific goal.

  • Call a renter who requested a home insurance quote and is comparing prices. Goal: gather her needs and explain the deductible before discussing the price.
  • Respond to a policyholder disputing a price increase at renewal. Goal: explain what is documented and review how they use the policy, without promising a decrease.
  • Call an existing tradesperson customer to discuss their time off work due to illness or injury. Goal: secure fifteen minutes, without making any claims about their current coverage.

Scenarios ready for your industry

The Clozing library includes 4 scenarios for this industry and a “Insurance Brokerage: Follow-ups, Quotes, and Renewals” scorecard. Replace the fictional plans with your approved documents: coverage, deductibles, and exclusions. The scorecard evaluates how well advisors gather customer needs, follow the documents, and respect a refusal.

See how scenarios work.

  • Following up on a request for a renters insurance quote
  • Policyholder disputing a renewal increase
  • Switching mortgage insurance
  • Self-employed tradesperson without disability coverage

How can you get started this week?

The free trial lasts 7 days, with no credit card required. The first guided call lasts three minutes, and the call report arrives right afterward.

Each call report gives you a score, phrases to change, and a phrase to say instead. The manager tracks everyone's progress. See the call report and pricing.

Your call report

Example

Overall score

82 / 100

Breakdown by criterion

Listening90
Discovery78
Objections65

Conversation excerpts

You said« We cost less. »

Try this« What matters most to you? »

3 tips to help you improve

  1. 1Ask an open-ended question.
  2. 2Rephrase the objection.
  3. 3Confirm the next step.

What limitations should you know about?

Don’t upload claims files or health data. The scenarios aren’t insurance advice and don’t replace your regulatory training. Have your compliance team approve coverage details and wording.

The call report is a learning aid that analyzes the call transcript. It doesn’t guarantee any results on your real calls.

FAQ

How can you train an advisor to follow up on a quote request?
Have them call back a simulated customer who only wants the lowest price. They need to set the context for the call, gather the customer's needs, and explain the difference between two plans.
Can the tool be used in a regulated industry?
Yes, for practicing active listening and paraphrasing, using documents approved by your compliance team. The tool doesn’t provide regulatory advice.

Practice your next call before you pick up.

No credit card required.

Insurance brokers: call practice | Clozing